ACCESSIBILITY GOAL
We want everyone to be able to complete their journey on our platforms
Speaking the language of leadership
Building accessible products requires design allies who are willing to go the extra mile. I needed to create those allies with clearly communicating why accessibility matters.
28
%
↑
HIgher revenue
Driving better outcomes by committing to disability inclusion.
50
%
↑
Higer performance
Outperforming cometitors when your digital products fully comply with WCAG.
30
%
↑
Higer profit margins
Surpassing competitors when investing in accessibility.



Accessibility trainings
I run a range of in-person and online training sessions for the team:
Screen reader training
Designing with accessibility in mind from the outset
Handover to development with clear accessibility annotations
Onboarding new designers with accessibility best practices.

Accessible design is better user experience
User testing with non-disabled users highlighted issues with some toggles on our platform, but when we designed with accessibility in mind (especially for autistic users), those issues were resolved.
Happier development teams
Accessibility annotations leads to happier development teams.


Collaboration
I collaborated with our Accessibility & Digital Governance Manager, Data Science and Linguists teams who provided a dictionary of over 31,000 (lines of) biased terms and suitable alternatives.

Click through rate boost
A redesigned dashboard drove users deeper into the platform and increased engagement.

Engagement growth
A digital transformation and redesign that achieved higher event attendance.

Conversion success
An experiment that grew into a standalone product across two countries.

All rights reserved @Denni Bakardji. Design and build by @Denni Bakardji











